Marketing Strategy
Need specific marketing expertise
to help take your organisation to the next level?
What you need...
Ready to elevate your business? I'm here to be your marketing strategist! From crafting a fresh marketing plan to launching lead generation campaigns and refining your content, you've found the perfect partner. With extensive experience in the B2B SaaS industry, I guarantee the you’re looking for: increased awareness, more qualified leads and targeted content that resonates.
Let's get started!
How I can help!
Inspect. Improve. Innovate.
-
Inspect your current efforts: Are they hitting your business targets? Is your sales team armed with the right content, for the right buyers, at the right moment?
-
Improve what's working: Integrate systems for maximum efficiency. Boost campaign ROI. Amplify your market presence.
-
Innovate beyond today: Break into new verticals and reach new decision-makers. Expand geographically. Evolve your offering to capture untapped opportunity.
What I deliver
for you!
Design Marketing Plans that hit your numbers!
​
-
Generate Pipeline: Build lead gen campaigns that fill the funnel. Map buyer personas and purchase journeys. Create content that speaks to each stage - and identify what's missing. Arm sales with what they need to close faster.
-
Own Your Market: Conduct competitive intelligence that reveals opportunities. Develop PR and analyst relations strategies that build awareness where it counts.
-
Optimize Performance: Implement marketing tech that streamlines execution. Analyze ROI relentlessly: current campaigns and future investments. Convert opportunities faster through sales-marketing alignment.
-
Create Momentum: Design events that attract ideal buyers and deliver the right message. Provide strategic or tactical guidance at any stage - from planning to execution.
-
Bottom line: Whatever your KPI, I'll design and deliver the marketing mix to achieve it.